The NEON functionality, whilst seamlessly integrated, can broadly split up into the following key functional areas.
Store raw Member data which can be processed, aggregated and reported on.
|Members & relationships|
Built on top of the CDP, providing higher-level functionality which is frequently used by websites and Apps to drive engagement and capture information
|Gamification and High Scores|
|Offers and Gifts|
|Surveys and Votes|
|Rating and Likes|
|Orders and Payments|
|Products and stock levels|
|Journeys and Jobs|
|Conditional execution and template scripting|
|Data Drilldown Targets|
|Snapshots and Trends|
|Dashboards, Insight, Data import/export|
|Moderation (comping soon)|
|Order packing/shipping (coming soon)|
|Information sensitivity / PII|
|GDPR / CCPA|
Using the separate Config API, it's possible to configure and administer the entire NEON, as well as to import and export configurations across installations.